Search Engine Marketing

We'll make you that one in a million.

Search Engine Marketing (SEM), has redefined the way advertisers look at spending money and effort to capture eyeballs and get maximum returns on their online marketing investment.

SEM is all about making sure advertisements about your product or service show up on Search engines when potential customers are looking for similar product or service as yours. This leads to more traffic and more conversion and sales on your website.

Our Performance based model and proprietary technologies separates us from the pack. We believe in charging you only for results be those per visitor, per lead, per download, per webcast, per sale etc. Our deep investments in technology combined with many years of experience allow us to do that. We don't waste your time with mostly meaningless metrics like impressions or average positions but instead focus on business results number of leads, Number of visitors, Revenue, ROI etc

As part of our SEM services we carry out:

• Keyword research
• Campaign mapping
• Ad creation
• Bid management
• Multi-variant testing
• Localization
• Optimization

Additional SEM Services offered by us include:

• Click Fraud Monitoring - We monitor, prevent and report unscrupulous users who can keep clicking your ad to generate a false bank of clicks which don't transform into leads.
• Contextual Advertising - We deliver advertisements to websites, portals and social media sites that are directly related to the content being viewed increasing the likelihood of viewer interest.
• Conversion Path Analysis - We quantify the effectiveness of your user experience through analysis of key interactions users are having with your website.
• Landing Page Consultation - We create online destinations that create an instant connection with your customers and in turn generate interest and conversions.
• Paid Search Advertising Audit - We methodically analyze the effectiveness of your existing search campaigns to find opportunities for efficiencies and cost reduction.
• Search Analytics Consulting - We make sense of your search analytics by interpreting it for you and making actionable recommendations.

Once customers have arrived at your website through SEM, their experience has just begun. The content they see, the interaction they have and their total user experience all has an effect on your brand image and conversion rate. See our Interactive section for ideas on how we can improve the overall customer experience of your online properties and marketing initiatives.